Research on online dating
Plus, it’s an activity that’s available across multiple devices, at all times of day and night.Our study asked people why they turn to online dating and while half (48%) said they mostly use online dating for fun, other reasons were also evident, with some saying they are looking for more meaningful relationships, and around one-in-ten simply looking for sex (13%).While many different types of people go online to date – and they do it for multiple reasons, our study also asked people about what they get up to when they are dating online, in order to understand the potential security implications. We found that a worrying number of online dating users are, through their profiles, placing sensitive information about themselves into the public domain, which could potentially lead them to harm if the information was to fall into the wrong hands.It’s all in the profile The profile is understandably a crucial part of online dating. It acts as a window, or a preview of a person, enticing others to reach out to them or find out more. For example, one-in-ten online dating users have shared their full home address publicly on their profile, have shared details about their work/ trade secrets, or personal details about their family in this way.All of this information, in the wrong hands, can be used to track online dating users and their families online and offline, to crack their accounts by guessing passwords, for blackmail, and more.What’s more, this risky sharing happens faster than you might expect.
When it comes to personal information, men are ready to share information about themselves much faster than women are.Matching up to danger People tend to share their information even more willingly with matches and it doesn’t take long for online daters to be persuaded to part with personal information about themselves, such as their home address or phone number.People are more likely to give up information to those they have been ‘matched’ with in the online dating world – 16% give out personal details to matches, 15% tell matches embarrassing things about themselves and 14% provide their matches with private or unclothed photos of themselves.Considering all of this, perhaps it’s no surprise our study found that as many as 32% of Internet users are dating online.So, if one-in-three people out there are doing it, who is the typical online dater?
To understand the topic better and to help users protect themselves when they are dating online, Kaspersky Lab has undertaken a study into people’s online dating habits. An online survey conducted by research firm B2B International and Kaspersky Lab in August 2017 assessed the attitudes of 21,081 users aged over 16 years old from 32 countries.